5 days agoCollective Grief… The Way Things Used To Be.Understanding what we are feeling these days. The Queen, Sidney Poitier, Olivia-Newton John, Bob Saget, James Caan… I could keep listing but I think you know where I am going. 2022 continues to churn forward with what feels like an almost daily announcement of someone or something that has passed away, changed, or will no longer be. …Collective Grief3 min read
6 days agoThe myth of a friction-less existenceIn digital marketing and specifically e-commerce, we often talk about reducing ‘friction’ in the customer experience. It means making it as easy as possible for customers to find what they’re looking for, purchase it, and receive it with as little hassle as possible. It’s what companies like Amazon have perfected…Communication3 min read
Sep 12When Intellect catches up with Intuition.I believe that creativity is the highest form of intelligence. Some may disagree, but there have been others who have alluded to this. Albert Einstein said, “Creativity is intelligence having fun.” He also said, “ The only valuable thing is intuition.” The problem that humans run into though is that…Creativity3 min read
Aug 16The Marketing and Communication Mirror. Learning to Reflect.There are lots of courses, advice, and ‘tips’ on how to communicate and market effectively. Long-form copy, short-form copy, video ads, multiple impressions, ‘copywriting secrets’, etc. There is no shortage of information about how to connect with people and get them to engage with what you’re selling or communicating. I…Communication4 min read
Jul 18When Innovators become our idols…In a recent article, Professor Scott Galloway of NYU, wrote, “The “idolatry of innovators,” leads to the misguided notion that people (usually men) of great achievement (usually in tech) should not be criticized, are not bound by a code of ethics, and are above the law. This is bad for…Leadership4 min read
May 18My Tedx talk- Ambiguous loss & tragic optimism: Our journey through collective griefI recently gave a Tedx talk on the subject of ambiguous loss and tragic optimism. The talk comes from my own personal journey of change, loss, and transformation. You can watch here on Youtube- https://youtu.be/vhjeBLW8jiw Additionally, I have partnered with the wellness app, Soaak to do a 21-day program designed…Tedx8 min read
May 2The science behind the possible effects that staring at your phone can have on a child.The still-face experiment, conducted by psychologist Edward Tronick in the 1970s, is often touted as a proposed example of how smartphone use around your baby can be damaging. During the experiment, videos were taken of mothers and their babies interacting. After two minutes, the mothers were instructed to stop…Still Face Experiment2 min read
Apr 6Why Idiosyncrasy Credits are essential to effective marketing and branding.When it comes to marketing, having a good reputation and being seen as an authority on the subject matter can go a long way. But just being an authority is not complete enough in today’s world. Quite honestly, it can be just plain boring. One must also have the credibility…Idiosyncrasies3 min read
Mar 3Ukrainians hold on to Tragic Optimism- A lesson for all of usThe Ukrainian people are fighting for their freedom, and in the process, they are teaching us all what tragic optimism looks like. Viktor Frankl, the famed psychiatrist, and philosopher founded the theory on the belief that human nature is motivated by the search for a life purpose. …Ukraine2 min read
Feb 7Email Apnea. Yes, It is a real thing!Sleep Apnea is a serious disorder, and not to be taken lightly. It’s less about snoring and more how breathing stops for long periods of time numerous times throughout the person’s sleep cycle. This continuous stress on the heart, lungs, blood flow etc. can have serious side effects. But even…Email4 min read
