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Bob Hutchins
Bob Hutchins

2.6K Followers

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Sep 4

The Rise of the Cozy Web

Finding Digital Coziness in an Overstimulating Online World In recent years, we’ve seen the rise of a more relaxed, community-oriented corner of the internet, often referred to as the “cozy web.” This trend, coined by Venkatesh Rao, favors simplicity, familiarity, and sincerity over sensationalism and clickbait. As someone fascinated by the interplay between technology and society, I view…

Cozy Web

3 min read

The Rise of the Cozy Web
The Rise of the Cozy Web
Cozy Web

3 min read


Aug 4

Words Matter: Redefining the Modern Workplace

Co-authored by Bob Hutchins, MSc and Don Donahue In the symphony of business, words, policies, and actions are crucial in composing our corporate melodies. They are like unique chords, striking familiar tones, but in a refreshingly new way, stirring the soul and evoking fresh emotions. …

Work

7 min read

Words Matter: Redefining the Modern Workplace
Words Matter: Redefining the Modern Workplace
Work

7 min read


Jul 16

Beyond Authenticity: The Rise of Possibility in the AI Era for Artists, Entrepreneurs, and Innovators

Marshall McLuhan, a media theorist who was ahead of his time, once said, “Art is anything you can get away with.” Standing on the edge of an era where artificial intelligence (AI) is becoming the norm, his words resonate deeply. The world of creativity, business, and innovation is changing, and…

AI

4 min read

Beyond Authenticity: The Rise of Possibility in the AI Era for Artists, Entrepreneurs, and…
Beyond Authenticity: The Rise of Possibility in the AI Era for Artists, Entrepreneurs, and…
AI

4 min read


Jul 4

The Secret Life of Brands: Connecting with Customers on a Deeper Level

Seth Godin has a knack for condensing complex ideas into simple, powerful statements. One of his comments that I often find myself ruminating on goes like this, “If Nike opened a hotel, I think we would be able to guess pretty accurately what it would be like. …

Branding

4 min read

The Secret Life of Brands: Connecting with Customers on a Deeper Level
The Secret Life of Brands: Connecting with Customers on a Deeper Level
Branding

4 min read


Apr 10

The possibility that our new innovations and technologies could re-humanize us.

I know the title sounds like clickbait. But hear me out. (or read me out) What if we have been focusing on the wrong things to define what’s ‘human’ and ‘normal’? What if a shift in the definition of healthy human behavior and how time is best spent can be…

AI

6 min read

The possibility that our new innovations and technologies could re-humanize us.
The possibility that our new innovations and technologies could re-humanize us.
AI

6 min read


Mar 30

Personalization Uncovered: The Surprising Ways Hyper-Targeted Advertising Influences Our Thoughts, Choices, and Lives

As technology progresses, advertisers are increasingly turning to personalized marketing techniques in order to reach their target audiences. Personalization marketing is hyper-targeted advertising that utilizes data collection and analysis to tailor ads to individual users. When you log in to your Amazon account, the way the page looks and what…

Personalization

4 min read

Personalization Uncovered: The Surprising Ways Hyper-Targeted Advertising Influences Our Thoughts…
Personalization Uncovered: The Surprising Ways Hyper-Targeted Advertising Influences Our Thoughts…
Personalization

4 min read


Mar 2

*Special Edition*- Master Mind/Coaching Opportunity

Dear Subscribers, My good friend, Don Donahue, and I are in the process of putting together a Master Mind/Coaching program. It’s called Creative Critical Thinking: Problem-Solving for the Future. Don and I have been “pivoting” for years, (before it was an annoying buzzword). We have not let a certain lane…

Growth

4 min read

Growth

4 min read


Feb 16

The Rise of the Evident Expert

The rise of AI and ChatGPT has been a boon for the marketing, writing, and creative industries. From instant generating writing apps to tools that will create near-perfect product images, to websites that create themselves. And this will only continue to grow exponentially over the next couple of years. …

ChatGPT

4 min read

The Rise of the Evident Expert
The Rise of the Evident Expert
ChatGPT

4 min read


Jan 30

What media format will ChatGPT and AI bring back that was previously obsolete?

ChatGPT and AI have the potential to bring back a variety of media formats that have been rendered obsolete in recent years. One of Marshall McLuhan’s 4 laws of media states that all new forms of media cause something to be retrieved from the past. For instance, when the new…

Marshall Mcluhan

3 min read

What media format will ChatGPT and AI bring back that was previously obsolete?
What media format will ChatGPT and AI bring back that was previously obsolete?
Marshall Mcluhan

3 min read


Dec 29, 2022

My year in review and new beginnings for 2023

This past year of “back to normal” has been anything but for most of us. The thing about post-pandemic times, or ‘post’ anything for that matter, is that it still has the residual effects of whatever came before AND simultaneously the vision for a different future. History shows us this…

Change

3 min read

My year in review and new beginnings for 2023
My year in review and new beginnings for 2023
Change

3 min read

Bob Hutchins

Bob Hutchins

2.6K Followers

Cultural Interpreter, Digital Strategy, Fractional CMO, The Human Voice Podcast, Author-Our Digital Soul

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